Formation of a small business requires fulfilling a need

Many people in Illinois want to work for themselves but are unsure about what kind of enterprise to start. In order to be successful in the formation of a small business, an Illinois entrepreneur typically needs to fulfill a need. Now that the economy is improving, more people may be willing to spend money on luxuries they would not have considered during the recession.

More and more, people are concerned with the food they eat. People who are well off are expressing the desire to cook at home instead of spending so much time eating out or ordering take out. However, many have no desire or time to brave the grocery stores in order to obtain the ingredients for the dishes they want to cook.

In 2010, a Chicago woman realized she could provide a valuable service to these women. Meez Meals will deliver all of the ingredients necessary to cook a meal. There may be other services like hers, but she provides an extra service to her clients that makes her stand out -- all of the ingredients are already prepped. Clients do not have to chop, mince or dice. They only have to cook.

By doing something different to distinguish her business from others, the company may have the edge it needs to succeed. When an entrepreneur identifies a need he or she can fill, it may be necessary to take it one step ahead of the crowd. This could ensure that the formation of a new Illinois business has the best chance possible at success by distinguishing itself in the crowd. Once that niche is found, it may be beneficial to obtain some advice and assistance in identifying and finalizing the business and legal decisions that need to be made to get the business up and running.

Source: USA Today, "Need a small business idea? Find a niche, fill it", Joyce M. Rosenberg, May 17, 2014

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